Dating for good looking people only
The MD is also happy to admit that some exceptions will be made if the potential entrant has enough money.
Hodge says: “Wealth is a strong factor of perceived attractiveness – especially with women.
"Beautiful has been called the VIP room of the online dating industry and the club will closely mirror this virtual world”.
Anyone wanting to dine will be able to enjoy the bar’s raw food menu, or order lean meats from the grill.
But being beautiful is apparently not the only way you can gain access to the bar.
A membership committee of celebrity trainers, models, actors and directors based in LA will introduce clients and friends.
The cocktail menu was designed by mixologist Leonardo da Silva, who is also the club’s operations director and part owner.Managing director of Beautiful Greg Hodge says that they are just following the site's users' wishes, as they are apparently tired of going on nights out surrounded by people they don't consider pretty enough.He said: “We listen to our members and they are fed up of going out to expensive bars, hoping to meet similarly beautiful people, only to spend the night wishing that the lighting was lower.Brit lads are among the least successful applicants to the site, with less than 9 per cent gaining access to the exclusive community with women faring slightly better on 14 per cent.
US applicants have significantly more success with 24 per cent of men and 36 per cent of women making it into the "hot" only online club.Since the site’s launch in 2002, over 11 million people have been rejected.